Sun TV Network stands as one of India’s most influential media powerhouses 🎥📡, with dominance across regional television, FM radio, OTT (Sun NXT), and sports ventures like the IPL franchise Sunrisers Hyderabad. Over the past few years, the company has consistently delivered strong profitability 💰, zero-debt balance sheet 📉, and diversified revenue streams, making it a reliable pick in the Indian media landscape.
📈 Company Growth & Financials
🔹 YoY & QoQ Trends
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Annual (FY24 → FY25):
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📊 Revenue ~₹4,544 cr (slightly down YoY).
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💰 Net Profit ~₹1,654 cr (flat YoY).
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Q1 FY26 (Apr–Jun 2025):
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🔼 Revenue up 7–8% YoY.
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🔽 Net Profit dipped ~9% YoY (₹362 cr vs ₹399 cr).
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EBITDA margins under slight pressure.
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📊 Performance Snapshot (Past 3–5 Years)
| Year | Revenue (₹ Cr) | Net Profit (₹ Cr) | Trend 📉📈 |
|---|---|---|---|
| FY21 | ~₹3,800 | ~₹1,350 | Recovery after COVID slump 🦠 |
| FY22 | ~₹4,000 | ~₹1,500 | Steady growth 📈 |
| FY23 | ~₹4,400 | ~₹1,620 | Stronger ad revenues 💡 |
| FY24 | ~₹4,544 | ~₹1,654 | Stable, but slower 📊 |
| FY25E | ~₹4,600+ | ~₹1,680–1,700 | Marginal growth 🚀 |
✅ Key Takeaway: Stable long-term growth, though near-term profit margins are under pressure.
📦 Order Book & Business Expansion
🟢 Order Book – Not applicable in the conventional sense (since Sun TV is a broadcaster, not a manufacturer).
Instead, expansion focus is on content pipeline & platform growth.
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🎥 Television: Strong dominance in South Indian regional markets.
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📱 OTT (Sun NXT): Expanding aggressively to capture digital viewers.
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📻 FM Radio: Sun FM network remains a strong revenue contributor.
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🏏 Sports: Owns Sunrisers Hyderabad (IPL) & a franchise in the South Africa T20 League.
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🌍 Global Reach: Targeting diaspora markets in Southeast Asia, Middle East, and US/UK.
✅ Key Takeaway: Growth is driven by diversification across TV, digital, radio, and sports.
🔮 Future Projections
📌 Revenue & EPS Outlook
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FY26 Revenue estimated around ₹4,200–4,300 cr.
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EPS projected at ₹43–45 per share.
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Moderate 4–6% annual growth expected 📈.
🚀 Growth Catalysts
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Rising OTT subscribers on Sun NXT.
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Increasing ad revenues with festive & election cycles.
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Content expansion into new languages beyond Tamil, Telugu, Kannada, Malayalam.
✅ Key Takeaway: Modest but steady growth; no major mega-projects yet, but OTT scaling is a key long-term play.
💳 Debt & Financial Health
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📉 Debt-to-Equity: ~0 (near debt-free 💯).
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💸 Promoter Pledge: Zero 🔓 (positive for governance).
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🏦 Cash Position: Strong liquidity, consistent dividend payout policy.
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🔄 Impact on EPS: Debt-free status ensures earnings are not diluted by interest costs.
✅ Key Takeaway: One of the strongest balance sheets in Indian media sector.
🌍 Market Size & Opportunities
📊 Domestic TAM:
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📺 India TV & broadcasting market > ₹90,000 cr.
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OTT market growing at 20–25% CAGR.
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Sun TV has regional dominance, which is hard to replicate.
🌐 Global TAM:
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Indian diaspora contributes to subscription growth abroad 🌏.
⚠️ Risks:
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📱 OTT competition from JioCinema, Netflix, Hotstar.
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🎯 Advertising spends sensitive to macroeconomic cycles.
✅ Key Takeaway: Huge market opportunity, but digital disruption risk remains.
⚖️ Regulatory & Market Influences
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✅ Promoter Holding: ~75% (stable, no pledging).
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✅ Family Dispute Resolved: Eliminates governance concerns.
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⚖️ Regulatory Actions: No major SEBI/ASM flags currently.
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🌐 Market Factors:
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FII outflows occasionally pressure stock price.
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Currency depreciation impacts overseas subscription revenues.
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✅ Key Takeaway: Stable regulatory standing, sentiment-driven stock moves possible in volatile markets.
📊 Technical Analysis (Monthly Charts)
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🔽 Current Trend: Bearish to neutral.
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📉 RSI: ~33 (oversold zone approaching).
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🟠 MACD: Negative crossover, indicating short-term weakness.
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🔍 Moving Averages: Stock below 50-DMA & 200-DMA.
📌 Key Levels
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Support: ₹550–570 🛑
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Resistance (Short-Term): ₹590–600 ⚔️
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Resistance (Medium-Term): ₹630–640 🏔️
📈 Forecast
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Short Term (1–3 months): Sideways to weak; monitor ₹550 support.
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Medium Term (6–12 months): Break above ₹600 → potential recovery.
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Long Term (2–3 years): Solid fundamentals could push stock above ₹700–750 🚀 if digital growth materializes.

💡 Valuation & Investment Outlook
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📊 P/E Ratio: ~13.5 (close to fair value).
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📉 Intrinsic Value Estimate: ~₹535–540.
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💹 CMP ~₹570 → Slightly overvalued at current levels.
✅ Investor Takeaway:
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Conservative investors: Hold / accumulate on dips near ₹540.
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Aggressive investors: Track breakout above ₹600 for bullish entry.
❓ FAQs
Q1. Is Sun TV debt free?
👉 Yes ✅, it carries negligible debt, giving it strong financial stability.
Q2. Does Sun TV have OTT presence?
👉 Yes, through Sun NXT, its digital streaming platform.
Q3. What is the stock’s support & resistance?
👉 Support: ₹550–570 | Resistance: ₹590–600 (ST), ₹630–640 (MT).
Q4. What is the EPS forecast for FY26?
👉 EPS projected ~₹43–45.
Q5. Is Sun TV a good long-term buy?
👉 Fundamentals are strong, balance sheet is clean, but growth is modest—best for stable, income-seeking investors.
Q6. How does Sun TV compare to peers?
👉 It dominates regional TV unlike Zee/Star which are more national—making its niche defensible.
✅ Final Verdict:
Sun TV is financially rock-solid 💪, debt-free, and profitable, with dominance in South Indian media. Near-term growth is modest, but OTT and sports ventures could provide upside in the long run. Technically weak in the short term, but long-term investors can consider it on dips.




